12FPS

12FPS | A Creative Agency

Creative/Strategy/Social/Video. 12FPS is a creative agency that transcends mediums to promote revolutionary ideas. We believe that, behind every great story are real people making bold decisions. It takes timely technology to share timeless stories.

This blog ran on Tumblr from 2012 to 2018. It is kept here as an archive.

Lytro Visit and Interview

We had the chance to visit the Lytro campus in Mountain view and interview Ren Ng, founder and creator of the Lytro Camera. This is probably the biggest innovation in photography since the invention of digital cameras. The camera uses light field technology, capturing light information in every direction, at every point in space.  The potential uses of this amazing technology have only begun to be explored, but it is going to change the way we record and experience memories. Videos coming soon!